The ordering process for the new Ford GT was announced by Raj Nair this morning at the annual Ford GT Rally.
2016 Ford GT Program Update
The purpose of this communication is to provide dealers with new information on the Ford GT program and establish timing expectations for the ordering process.
Ford GT Program Update
Raj Nair, Ford’s Global Director of Product Development will be making the following announcement to a gathering of Ford GT owners on Thursday, August 27, 2015:
Ford will introduce a unique ordering process for the all-new Ford GT supercar, with the program commencing in early 2016.
Ford GTs will be assigned based on a customer application process, offering a personalized experience for every Ford GTbuyer.
Anyone can apply; priority will be given to loyal Ford customers including current Ford GT owners.
Applicants selected through the process will be assigned a car by Ford and complete their purchase through a Ford GT certified dealership of their choice.
Additional Information for Dealers
The Ford GT customer application process will begin in early 2016. Details on the application process will be provided closer to the application process start date.
Ford dealers will be able to opt-in and certify to sell the Ford GT. Details on the sales certification requirements will be communicated later this year.
A separate process will be established for Ford Dealership owners who wish to register and own a new Ford GT.
Limited production, high cost materials/parts and unique technologies will require unique factory-sponsored processes and resources to support customers and dealers. A separate service opt-in and certification process will be communicated in Q2/Q3 2016.
We recommend that dealers refrain from taking customer deposits.
As we continue to develop and refine the unique customer selection, allocation, and distribution processes for this extremely low-volume supercar, we will keep dealers fully informed.
Key Ford GT Product/Program Information (previously announced)
The Ford GT is an exciting demonstration of Ford’s capabilities and our culture of innovation & passion.
Ford Performance will begin racing the new Ford GT in 2016 in both the Tudor/IMSA and WEC road car racing series including a return to LeMans 50 years after the GT40 program’s historic 1-2-3 finish in 1966.
Production of the Ford GT road car will begin in late 2016 at dedicated facility in Markham, Ontario; global volume will be 250 vehicles per year.
The all-new Ford GT will be priced to compete with exotic sports cars including Lamborghini, Ferrari and McLaren.
Key vehicle specs:
Lightweight construction - 100% carbon fiber body panels and passenger cell
Aerodynamic design and active features including speed-activated deployable rear wing
3.5L V6 Ecoboost engine producing over 600hp
Here is the video where he says it:
The key takeaway is that there will be no ADMs. The cars, for the first time ever in Ford's history, will be sold by Ford to the end user Customer. Dealers will only be involved for the delivery process. Customers will work will work directly with Ford during the ordering process. While not stated, it is expected that some dealership cooperation will be needed - ie, I'd be a little dealer in Alliance Nebraska isn't going to be willing to accept delivery (and be part of the service program) but basically dealers won't own the car and be able to mark them up. It is even stated in the written release that a separate program will be forthcoming for DEALER OWNERS who want to BUY a car.
Dealers are once again admonished from taking deposits. How can they? They don't get the car except to prepare it for the customer who bought it.
No mention is made of country allocations. With only 250 vehicles (reiterated once again) and a certain portion of the vehicles going to Europe/Asia, and some dealer owners getting one, I'd bet that the total US/Canada allocation for mere mortals will be 150-175.
Edited by twobjshelbys, 28 August 2015 - 07:29 AM.